About Tune

Tomorrow's Beauty Technology Today.

Our History

The founder of Este Medical Group, Sam Cinkir, dreamt of opening his own skincare and hair loss clinic at a young age. To facilitate this goal, Sam applied himself to become an expert on treating hair loss and hair damage through study and hands-on experience managing a clinic. It is no accident Sam had a vested interest in becoming a hair care expert, as in his youth he had experienced hair loss and scalp damage.

Once Sam’s name was established in the business of skin and hair care, he knew his personal experience with hair loss, along with reaching his own aesthetic and cosmetic goals, would inspire future clients to seek his professional help.

Sam wholeheartedly dedicated himself to his dream, and he accomplished what he set out to do as a young man, become the CEO and Managing Director of one of the most accessible and respected names in the industry

From London to Leeds, Sam opened Este Medical clinics across the UK, including locations in Sutton Coldfield, Nottingham, Manchester, Birmingham, Glasgow and Edinburgh. He also established the Este name internationally in New York, Kenya, Albania, Bangladesh, and Istanbul.

Our Mission

Este Medical Group offers the newest, most popular, and effective treatments for skin, hair and body. From dermal fillers, microneedling, and FUE hair transplants to fat freezing, breast lifting, and abdominal etching for example. Este Medical clinics worldwide offer a variety of professional treatments that address a multitude of physical and aesthetic concerns like hair loss, ageing skin, hyperpigmentation, acne, loose and sagging skin, and excess fat.

All Este Medical Group clinics are equipped with the most advanced and clinically proven technological tools; use premium quality products and medical-grade formulations for treatments; and our clinic staff are highly skilled medical professionals and industry experts.

Our mission is to ensure clients receive the best service and care before, during, and after all Este Medical treatments. We make it a point to offer any potential client a pre-treatment consultation or assessment to make sure they are on the right path to achieve their wellness, aesthetic or cosmetic goals. Este has a solid reputation providing post-treatment aftercare, something our Este clients frequently comment positively about. It’s our mission to be inclusive, nonjudgmental, and respectful to all our guests and clients, as every journey to personal fulfilment is unique and beautiful.

As always, our goal is to remain a trusted name that clients will share with their family and friends. Our global family of Este Medical Group doctors, surgeons, specialised consultants and medical support staff are always happy to hear when someone says they were referred to Este Medical Group by someone they know.

Este Medical Group Has Grand Plans For The Future!

More Clinics, More Jobs & Exclusive Este Skincare Product Line

One of Este’s key objectives is to open more clinics in the United Kingdom and internationally, making Este Medical Group services more accessible at home in the UK and abroad. Este Medical Group has eight UK sites: London, Leeds, Nottingham, Sutton Coldfield, Birmingham, Manchester, Glasgow and Edinburgh. New Este Medical UK clinic openings for 2023 include Liverpool and Bristol.

Este Medical Group clinics. Este Spa & Hammam is expected to be one of the largest spas in the country. The new Este beauty and wellness complex will feature 30 clinic rooms and 30 spa rooms as well as hammam steam room facilities.

Product Portfolio Development: New EP Skincare by Este Medical Group

The new Este Plus products were designed to synergise with many of the cosmetic procedures and beauty services provided by Este Medical clinics worldwide. EP is suitable for all skin types, all genders, and it is especially beneficial for Este Medical Group clients (i.e., post-surgery or post-treatment) undergoing an Este aftercare plan.

This exclusive skincare line expands our product portfolio beyond a clinic treatment, creating a new opportunity to grow our customer base. Whether or not people have had an Este Medical service at one of our many clinics, Este Plus skincare will give everyone the chance to have an Este experience at home.

Jobs & Training Opportunities at Este

Working with Este Medical is like joining a thriving family; you can expect a respectful and inclusive work environment that offers career growth and training opportunities. One of the perks of working with Este is seeing familiar faces come back for treatments with you, and the thrill of client referrals to family and friends.

Our Values

We believe the following core values are integral to our business growth and solid brand reputation. These values are key in providing a rewarding, happy work environment for our staff. Ultimately, these values will help us provide the best treatments and service our clients have come to expect and deserve.

Our Este Medical Group guiding values:

  • Satisfy our Este Medical clients with approved, innovative technology and superior 5-star service.
  • Practice compassion and empathy, as clients face personal concerns and progress towards their health, aesthetic, and beauty goals.
  • Professionalism and respect of privacy; Este Medical clients can expect respectful, discreet service.
  • Be an inclusive, varied workplace; welcome people of all backgrounds.
  • Build trust by initiating all our actions with integrity; act responsibly and honestly.

Our Goals

  • Client satisfaction: maintain our Este 5-star rating on Trustpilot; continue to share client testimonials and online news about Este Medical Group success stories.
  • Employee satisfaction: recruit and attract highly skilled candidates; offer competitive compensation; provide employee development opportunities; and recognize achievements and exceptional performance from Este Medical Group staff.
  • Continued growth: open more Este Medical Group locations in the UK and internationally. Continue to expand Este product portfolio.
  • Financial opportunities: continue to increase overall brand awareness, and increase share in the skincare, beauty, cosmetic medical, and hair loss marketplace.

Sam's Interview from Launch Night

Este Medical Group’s Founder, CEO and Managing Director, Sam Cinkir, loves nothing more than bringing a new Este clinic to a city near you!

Sam has been in the beauty, medical cosmetic, wellness, and hair transplant business for over two decades. Sam’s early experiences in the business did much to influence his strong belief that these types of services be inclusive for all — everyone is a VIP at an Este Medical clinic. This credo of acceptance and inclusion is an important part of Este Medical Group’s core values.


It’s no wonder Sam has received many accolades over the years — including The Best Cosmetic Health Services Managing Director and the Global CEO Excellence Awards & Cosmetics Healthcare CEO of the Year. Even with his many business awards, Sam attributes much of Este’s success to how much Este Medical Group clients love talking about their positive experiences at Este clinics and the amazing results they’ve had from treatments.
It’s no wonder Sam has received many accolades over the years — including The Best Cosmetic Health Services Managing Director and the Global CEO Excellence Awards & Cosmetics Healthcare CEO of the Year.

We are ISO 9001 Registered

Award-Winning Skin, Body & Hair Clinics


Este Medical Group clinics, team members and the founder of Este, Sam Cinkir, have been honoured with many awards over two decades of exemplary service. Sam has been awarded The Best Cosmetic Health Services Managing Director and the Global CEO Excellence Awards & Cosmetics Healthcare CEO of the Year.

Este In The News, Social Media Shout-Outs & Celebrity Ambassadors!

Este’s professional services and industry expertise receive positive mention in the media, especially when it comes to hair loss and hair transplant success stories, expert skincare advice, and popular body enhancement treatments. Visit the Este Press page for our news stories. We have many celebrity fans from the world of sports and entertainment who have treatments with us!

Follow our Latest News to see which famous stars and influencers are sharing their Este Medical Group hair transplant experiences and skincare treatment stories on Instagram, TikTok, and YouTube.


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